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Website Benchmarks E-Commerce Survey

Note: This is designed as a supplement to the main Website Benchmarks survey.

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From a user's perspective, What are the key attributes for the successful implementation of e-commerce on your web site?

In addition to the main Website Benchmarks survey, we have identified a further 12 key attributes relating to e-commerce.

To complete the survey, simply score the relevance of each attribute, where 1 is "not at all important " and 7 is "essential". The survey should only take about 1 minute.

What do other people think?

When completed, your responses will be displayed against the average of all other responses to date. To date, we have had 23 responses to the survey.

Email Address:	(E-mail)
First Name:
Last Name:
Telephone:
Job Title:
Company:
1) Products can be found easily in the online catalogue	1 not at all important 2 3 4 5 6 7 essential
2) There is a clear navigation path through the catalogue, so that users can see where they are ('breadcrumbs')	1 not at all important 2 3 4 5 6 7 essential
3) The product information shown is sufficient to make a buying decision	1 not at all important 2 3 4 5 6 7 essential
4) The shopping basket can be easily edited (products added, deleted, quantities changed)	1 not at all important 2 3 4 5 6 7 essential
5) Delivery times are clearly shown prior to the order being placed	1 not at all important 2 3 4 5 6 7 essential
6) All additional costs (carriage, VAT, etc.) are clearly shown on the summary page prior to placing the order	1 not at all important 2 3 4 5 6 7 essential
7) There is a secure area ('https') for the receipt of personal and credit card data	1 not at all important 2 3 4 5 6 7 essential
8) The terms and conditions of business are clearly shown	1 not at all important 2 3 4 5 6 7 essential
9) A printer friendly confirmation page appears when the order has been placed	1 not at all important 2 3 4 5 6 7 essential
10) A confirmation email is sent on receipt of the order	1 not at all important 2 3 4 5 6 7 essential
11) Customers can access their account to track progress of an order ('where's my stuff?')	1 not at all important 2 3 4 5 6 7 essential
12) A confirmation email is sent on dispatch of the goods	1 not at all important 2 3 4 5 6 7 essential
Please list further attributes that you would like to add to the e-commerce survey, or any additional comments here:
Please type the characters you see in the picture: NB: the characters are case sensitive. We use this "human verification" to prevent automated form filling.

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